NBC ANNOUNCES “I’M A CELEBRITY

NBC announced today that “I’m a Celebrity…Get Me Out of Here!” — the summer series that has everyone talking — has been extended to two-hour editions for the following two Mondays, June 15 and June 22, from 8-10 p.m. (ET).

Now that Daniel Baldwin was sent home in last night’s episode, the group is presently pared down to eight celebrities: Lou Diamond Phillips, Stephen Baldwin, Patti Blagojevich, Sanjaya Malakar, John Salley, Janice Dickinson, Torrie Wilson and the newly arrived Holly Montag. With everyone playing for their favorite charities, the competition is fierce — and the challenges are about get even tougher.

Will Janice fess up to her behavior in camp or will she have a jungle meltdown? Will love blossom for Sanjaya and Holly? Will the next challenge, “The Tunnel of Terror,” prove too much for the celebrities to bear? Next week’s exciting episodes will reveal these answers and more as the celebrity participants continue to reveal more about themselves than they ever imagined.

The series airs Mondays-Thursdays with the finale slated for Wednesday, June 24. Aside from the aforementioned two-hour installments, the show airs in its regular slot, 8-9 p.m. (ET). Additionally, each Sunday throughout the run of the show, MTV will air a marathon of the previous week’s episodes including never-before-seen footage and commentary from cast members in real time, providing an enhanced viewing experience for die-hard fans.

Through its first seven telecasts, “I’m a Celebrity…Get Me Out of Here!” has averaged a 2.1 rating, 6 share in adults 18-49 and 5.4 million viewers overall. The most recent telecast Thursday night scored as the time period’s top-rated alternative to ABC’s NBA-boosted lineup in adults 18-49, adults 18-34 and other key ratings categories, with a 13 percent increase over the show’s 18-49 rating of the prior night in the same 8-9 p.m. ET hour (according to preliminary fast affiliate-based ratings from Nielsen Media Research.) Versus NBC’s results in the time period on the same night last year, Thursday’s “I’m a Celebrity” is up 50 percent in 18-49 (with a 1.8 rating rating vs. a 1.2).

Co-hosted by Damien Fahey and Myleene Klass, “I’m a Celebrity…Get Me Out of Here!” is the ultimate social experiment for charity as celebrities are dropped into the heart of the Costa Rican jungle to face fun and comedic challenges designed to test their survival skills. America is the puppet master, controlling their favorite celebrities by putting them into challenges and tasks to win food, supplies and luxury items. In each episode, friendships will be tested, hilarity will ensue and viewers will decide which celebrities stay or go. The last remaining star will be crowned King or Queen of the Jungle, winning a substantial cash prize for his or her favorite charity.

For more information, go to www.nbc.com/imacelebritygetmeoutofhere. Viewers can follow the “I’m a Celebrity…Get Me Out of Here!” twitter page at http://twitter.com/imacelebritynbc.

“I’m A Celebrity…Get Me Out of Here!” is produced by ITV Studios (formerly known as Granada America.) Jayson Dinsmore, Chris Brogden and Natalka Znak serve as executive producers; Michael Brooks, Tamsin Dodgson and Rachel Watson are the co-executive producers.

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