VH1, Pepsi and the NFL have joined forces once again to bring the worlds of football and music together with “The VH1 Pepsi Smash Super Bowl Bash.” Taking place in the host city of Tampa, Florida, the concert will pay tribute to the All-American sport of football and its 43nd Super Bowl with performances by Rihanna, Fall Out Boy and Lifehouse among other special guest appearances.
For his second year, Jerry O’Connell will host “The VH1 Pepsi Smash Super Bowl Bash,” which will also feature appearances by NFL superstar players New York Giants’ Osi Umenyiora and Brandon Jacobs, Buffalo Bills’ Marshawn Lynch, New England Patriots’ Matt Cassell and many more. In addition, DJ Irie who is one of the premier DJs in the world and a member of the Pepsi DJ Division will be spinning throughout the concert.
“The VH1 Pepsi Smash Super Bowl Bash” will air live from the Ford Amphitheatre in Tampa, Florida on Thursday, January 29 at 9 PM ET/PT on VH1. Beginning Friday, January 30, the entire concert will be available for on-demand viewing online at VH1.com. The concert will also air live on Thursday, January 29 on Palladia, MTV Networks’ high-definition music channel. “The VH1 Pepsi Smash Super Bowl Bash” will be executive produced by Lee Rolontz, produced by Patrizia Di Maria and directed by Michael Dempsey.