Earlier this year 1800® Tequila launched an inspired campaign featuring nine cutting-edge artists it considers to be Essential. These artists and their artwork were featured as part of a national advertising campaign including print, billboards, internet, and radio, and now each piece of artwork is featured on 1800® limited edition tequila bottles, available nationwide in stores now (or online at: http://www.hitimewine.net/istar.asp?a=6&id=167226!1166 )


Each artist is different, with work that could’ve been found in the hottest gallery, saved on a computer, or on any wall in any city throughout the world. These are artists that are willing to follow their independent vision. View their pieces at: www.1800tequila.com


Now 1800® is on the search for the next essential artists, via an innovative interactive project taking place on www.1800tequila.com . Any aspiring artist or fan can upload their art on a custom 1800® bottle and join the competition to win $10,000 and be featured in a national advertising campaign.


The site allows fans to log in and in 3 simple steps join the competition and also spread the word through a custom artwork widget to embed on their site.  Connoisseurs can also view the gallery and vote on the thousands of submissions. Fans can upload up to 5 pieces of art until the contest ends in mid-December.



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